Robinsons Let There Be Fruit

Like Comment

The UK’s number one squash brand, Robinsons, has launched a new campaign to help ‘flavour a billion water moments’, with a TV ad that shows all the ways people can liven up their water glass with the great taste and real fruit of Robinsons.

The Let There Be Fruit campaign is filled with an energy, joy and love for life that feels distinctly Robinsons, to show both kids and adults that whenever and wherever people are drinking water, there’s an opportunity to make it more enjoyable.

The campaign will go live nationwide on the 9th April, and will roll out across TV, OOH, social and radio for six months. 

Saatchi & Saatchi

Saatchi & Saatchi

We have a simple ambition to make the most influential creative ideas in Modern Britain.

Ideas that are influential in driving business growth, building meaning in consumers' lives, in your company creating energy and in culture shaping change.

Our country is going through profound change and right now it feels like anything is possible as we hit ‘reset’ on how we live, think and act. We believe this creates new possibilities for brands to become influential in shaping Modern Britain.

Our founding spirit of Nothing is Impossible is more important now than ever before. We see it as a simple mindset that allows us to do unbelievable things, driven by the power of creativity.