Mini Squawk: Katie Buckett, Co-founder, OneFifty Consultancy

Suki caught up with Katie to hear how the last year has been for the agency.

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Suki caught up with Katie Buckett, the co-founder of our newest Club member, OneFifty Consultancy, to hear how the agency have been getting on in the last year since Covid hit. We hear how the name came about and the science behind it; as well as the agency's focus on data and behaviours. Rather than marketing assumptions, they look to data for how people act and how to tap into it.

In the last year they've produced some of the best work they've ever done and have picked up new clients along the way. We hear about the their work with British Business Bank, the bank that helped with business Covid loans, and also clients such as Mazda and the social media strategy in place for them. 

Green Cola is another client they've been able to grow and help go up against much bigger well-known brand competitors - they now outrank them on Amazon. And Toby Carvery and SAGE are two more examples of who they work with - Katie discusses the organic reach Toby Carvery achieved through TikTok with an impressive 1.2 million views. 

Looking after OneFifty's employees is incredibly important - they introduced an open forum every Friday for employees which allowed them to ask them anything, and Katie further discusses the 9-5 routine now feeling pretty outdated in this world we now find ourselves in. It's not a work life balance, bur rather a work life blend. 

See more from OneFifity Consultancy here on our website. 

Suki Thompson

Founder / Chair, Oystercatchers

Suki Thompson is an entrepreneur and transformational business leader. She is CEO and co-founder of Oystercatchers and part of the Centaur management team where she is helping lead Centaur Media, the UK’s leading B2B media publisher, through a journey of transformation anchored in the ability to advise, inform and connect. Suki leads the strategic development of Oystercatchers and is the driving force behind the proprietary evaluation model Optimise™. She works with businesses on transformational change and is part of the team commercialising the ‘M3 model’ bringing marketing and digital together. Suki is also passionate about capability and learning.