First-party data or die | Kevin Joyner | What's Possible Bitesize

The Specialist Works’ What's Possible Bitesize is a webinar series that showcases brilliant thinking from brands and independent marketing services. No navel-gazing. No guff. Just practical and insightful ideas that you can implement today and get bottom-line benefit from tomorrow.

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Everyone agrees that first-party data is important, but not everyone understands why. Kevin will share how digital advertising is changing, what will happen when marketers fail to adapt - and how those that do will succeed. 

The Specialist Works

For entrepreneurial and ambitious CMOs that want their next phase of growth, we do the specialist work that delivers business growth with evidence and energy. We mean business.