Derick Wiesner, IBM Watson Marketing Channel & Digital Agency Manager, Europe and Loren McDonald, Marketing Evangelist, IBM Watson Marketing

Derick and Loren discuss how tech enables agencies to deliver for their clients

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Derick and Loren gave a great presentation at our Oystercatchers Club leadership session on the role tech plays in enabling agencies - of all sizes - to deliver for their clients. As Derick points out, at IBM they have a saying:  "it's about man and machine, not man versus machine"


Oystercatchers accelerate commercial growth & ROI for all our clients through world class marketing transformation, leading- edge agency models and selection of world-class agency partners.