Zalando 'Zerotypes'

Today, age, gender and fashion stereotypes still appear in film and media. We're saying goodbye to stereotypes and hello to a world of Zerotypes; where everyone can be anything they want to be, no matter their age, gender or style… because stereotypes are so out of fashion.

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Mother London

Mother is one of the world’s most respected, independent creative companies, operating at the heart of advertising, experiential, digital, content, design, and product development. We started around one table 25 years ago with three people, all of whom shared the washing up. From fast moving retailers and brands with global scale, to local jewels with local needs; we create ideas that are embraced by popular culture and deliver more powerfully as a result. Our ambition is to be a destination for the most creative minds in the world - this includes our clients.