Samsung - AdSpace

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To promote Samsung’s super big QLED TVs as the perfect way to watch the latest and greatest content at home, we partnered with the biggest content producer in the world to promote their biggest blockbuster to date – the Michael Bay & Ryan Reynolds movie 6 Underground. To launch the campaign, we created the world’s first ad-within-an-ad-within-an-ad, starring Ryan Reynolds, not only promoting Samsung’s latest TV line up and his new movie, but his own brand, Aviation Gin, too.

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