VegPower - Eat Them To Defeat Them

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‘Eat Them To Defeat Them’ is a major collaboration between ITV & VegPower and for the first time brings together all the major Supermarkets in the UK to recruit kids to put more veg on their plates and in their diets.


We have a simple mission; to work with our client partners to make brilliant work that works. We are defined by having a highly interactive, open way of working - we have a fast-moving, fast-working and collaborative culture. We all sit together, intermingled so that we create a single family of skills to benefit our clients.

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