Agency Case Studies

CANCER

We are survivors.

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Leith
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THE CHALLENGE

Stop Scots dying from fear.

THE BOLD IDEA

Remind Scots that they have survived a lot worse than a wee cancer test and in doing so inspire them to get checked early. 

RESULTS

Early word has brought a lot of positive feedback on an approach that has really made people reframe their attitude to getting tested.

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Leith

Slap-bang in the middle of our name is the letter ‘i’. It stands for ideas: big, bold, beautiful ideas that grow arms and legs and want to take over the world. Bold ideas are at the centre of everything we do. They capture hearts, save lives and build brands. Most important of all, they work. And we can prove it.

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