Derick Wiesner, IBM Watson Marketing Channel & Digital Agency Manager, Europe and Loren McDonald, Marketing Evangelist, IBM Watson Marketing

Name: Derick Wiesner, IBM Watson Marketing Channel & Digital Agency Manager, Europe and Loren McDonald, Marketing Evangelist, IBM Watson Marketing
Uploaded: 2018-10-24T13:46:00+00:00
Description: Derick and Loren discuss how tech enables agencies to deliver for their clients

Derick and Loren discuss how tech enables agencies to deliver for their clients

Rebecca Lalonde

n/a, n/a

Published Oct 24, 2018

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Derick and Loren gave a great presentation at our Oystercatchers Club leadership session on the role tech plays in enabling agencies - of all sizes - to deliver for their clients. As Derick points out, at IBM they have a saying: "it's about man and machine, not man versus machine"