IKEA 'Ghosts'

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How do you get people to be more daring with textiles? With the help of some ghosts of course.

Directed by Dougal Wilson, this is the story of gang of spooks made from colourful IKEA fabrics gatecrashing a dull party, hosted by ghosts made from plain white sheets in a plain suburban semi. The colourful newcomers transform the party and the house from boring to banging. Inspiring the nation to “Be a Maverick with Fabric”.


Mother London

Mother is one of the world’s most respected, independent creative companies, operating at the heart of advertising, experiential, digital, content, design, and product development. We started around one table 25 years ago with three people, all of whom shared the washing up. From fast moving retailers and brands with global scale, to local jewels with local needs; we create ideas that are embraced by popular culture and deliver more powerfully as a result. Our ambition is to be a destination for the most creative minds in the world - this includes our clients.