bwin | Who Stole the Cup?

bwin has launched it’s latest groundbreaking campaign ‘Who Stole the Cup?’ with a Hollywood-style heist. This latest work is a continuation of bwin’s innovative betting advertising which invites the consumer to live the action and bet on the outcome of the ad.

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Bartle Bogle Hegarty is one of the world’s most famous creative advertising agencies. Founded in 1982 by John Bartle, Nigel Bogle and John Hegarty, the agency has produced campaigns for many of the world’s most illustrious brands. Today, BBH London is a set of complementary creative specialisms, working together to unlock the power of difference for our clients. BBH is part of Publicis Groupe and has offices in London, New York, Singapore, Shanghai, Mumbai, LA and Stockholm and employs 1000 staff worldwide.