The Famous Grouse. The bird is back.
Putting a famous brand back where it belongs: on your shopping list.
Published
THE CHALLENGE
Blended Scotch just isn’t as sexy as it used to be. It was about time The Famous Grouse regained its swagger.
THE BOLD IDEA
Bring back a much-loved brand icon and return him to the epic Highland landscape of his birth.
THE RESULTS
It’s early days but we know one thing; The Famous Grouse is flying off the shelves. Forget turkey, Christmas 2016 was all about the Grouse.