V by Vodafone

Making Vodafone Matter

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We continue to work with Vodafone to show how the brand is helping its customers connect and make the most of technology. With this latest campaign, Martin Freeman’s adventure shows how everyone can have peace of mind through tracking the belongings they value most.

This new fully integrated campaign marks the launch of V by Vodafone. A new category in the market, Vodafone is bringing this exciting range of smart devices to life across TV, digital and social. The V by Vodafone product range currently includes car, pet and bag trackers and a 4G camera.

The main TV spot is complemented by two short social executions available to view on the Vodafone UK YouTube channel and product-specific digital creatives which will use camouflage in everyday environments. 

Ogilvy

Ogilvy has been producing iconic, culture-changing marketing campaigns since the day its founder David Ogilvy opened up shop in 1948. Today, Ogilvy is an award-winning integrated creative network that makes brands matter for Fortune Global 500 companies as well as local businesses across 132 offices in 83 countries. The company creates experiences, design and communications that shape every aspect of a brand’s needs through six core capabilities: Brand Strategy, Advertising, Customer Engagement and Commerce, PR and Influence, Digital Transformation, and Partnerships. The company also provides a comprehensive range of services around business to business marketing and services, management consulting, brand identity, analytics and research capabilities, multicultural marketing and behavioural change. Ogilvy is a WPP company (NASDAQ: WWPGY).

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