V by Vodafone
Making Vodafone Matter
We continue to work with Vodafone to show how the brand is helping its customers connect and make the most of technology. With this latest campaign, Martin Freeman’s adventure shows how everyone can have peace of mind through tracking the belongings they value most.
This new fully integrated campaign marks the launch of V by Vodafone. A new category in the market, Vodafone is bringing this exciting range of smart devices to life across TV, digital and social. The V by Vodafone product range currently includes car, pet and bag trackers and a 4G camera.
The main TV spot is complemented by two short social executions available to view on the Vodafone UK YouTube channel and product-specific digital creatives which will use camouflage in everyday environments.