We Are Undefeatable

We Are Undefeatable returns showing people navigating the ups and downs of managing their health condition and finding ways to get moving in these unusual times.

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We Are Undefeatable returns showing people navigating the ups and downs of managing their health condition and finding ways to get moving in these unusual times.

The campaign launches in response to the collective’s newly commissioned research revealing the true scale that lockdown lifting is having on people with long term health conditions.

The resulting work is an intimate glimpse into the lives of those living with a range of conditions, exploring not only the challenges and little victories that come with being active but also some of the ways that the coronavirus pandemic has impacted their lives.

FCB Inferno

FCB Inferno is one of London’s leading advertising agencies, and part of global advertising network FCB. The network dates back to 1873, and now has 9000 employees in 90 countries, with 120 at FCB Inferno. The agency’s clients sit across industry sectors and currently include Sport England, BMW, Huawei, AB InBev, Kimberly Clark, the Home Office and the Premier League. FCB Inferno was voted Agency of the Year at the inaugural Campaigns for Good awards. Over the past 4 years we have been recognised at Cannes International Festival of Creativity in categories including Film, Social and Influencer, Mobile, Digital Craft and Brand experience. We received two Grand Prix awards in 2015 and 2016 and were the second most awarded European agency - and eighth in the world - at the festival in 2019.

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