Stay Connected, Stay Endless
Making VOXI matter
The 'Stay Connected, Stay Endless' campaign is born from the creative platform 'I am Endless' in strategy and tone, however speaks directly to the connective power of the VOXI's Endless Social Media for our audience during quarantine. In true self-isolation spirit (and law) the team ideated, reviewed, presented, PPM-ed, shot and post-produced an entire campaign remotely. An enormously challenging and innovative production approach, that is being showcased as an industry first by the APA (Advertising Producers' Association), made all the more impressive by the 16 day race against the clock to supply for media that had already been booked.