Portal from Facebook \ If you can't be there, feel there

This Christmas, we teamed up with Portal from Facebook - a video calling device that makes you feel like you’re together from anywhere.

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https://vimeo.com/474669005

Every family has their own tradition or quirk around Christmas. However, 2020 is a little different. With the pandemic keeping us locked behind closed doors and stopping us from seeing our loved ones, families needed a new way to connect. 

We teamed up with Portal from Facebook, a video calling device that makes you feel like you’re together from anywhere. It comes with AR effects that make video calls more exciting and a Smart Camera that moves with you so you can bake together, play charades together, even practice your football tricks together in Wrighty’s case. The integrated campaign gave audiences a sneak peek behind the curtain at a Christmas at the Wright’s, only this year it’s over Portal.

TBWA\London

We are The Disruption® Company. If you’re not disrupting, you’re conforming. If you’re conforming, you’re going unnoticed. So we disrupt. Disruption is our starting point and our guiding light. It’s a unique TBWA way of thinking. A proven, successful, collaborative business tool that helps us forge a unique path for the growth of our clients’ brands. It’s the art of asking unexpected questions in order to get to a place nobody else has discovered. Ask the same old questions, you get the same old answers. And old gets you nowhere. The status quo is there to be upset. Let’s upset it. Let’s disrupt it.

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