Harvey Nichols \ Broken Windows

We invited women's rights champions to smash the windows at Harvey Nichols to celebrate #Vote100.

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https://vimeo.com/322290738

Reflecting on Harvey Nichols long history of supporting women in the workplace and the women’s vote centenary, we decided to generate PR in a way that represented both a celebration of progress and a symbol of how far there is still to go: by smashing windows. Harvey Nichols invited Dr. Helen Pankhurst (Emmeline’s great granddaughter) along with a group of incredible women, who were all leaders in their field, to smash windows at Harvey Nichols.

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We are The Disruption® Company. If you’re not disrupting, you’re conforming. If you’re conforming, you’re going unnoticed. So we disrupt. Disruption is our starting point and our guiding light. It’s a unique TBWA way of thinking. A proven, successful, collaborative business tool that helps us forge a unique path for the growth of our clients’ brands. It’s the art of asking unexpected questions in order to get to a place nobody else has discovered. Ask the same old questions, you get the same old answers. And old gets you nowhere. The status quo is there to be upset. Let’s upset it. Let’s disrupt it.

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