Early Days Club
WaterWipes launches a virtual platform to help parents during lockdown.
We helped WaterWipes launch a virtual platform, 'Early Days Club' that addresses the challenges of bringing a baby into the world during a period of social distancing. It offers guidance from healthcare professionals, as well as emotional support from a network of peers. The session was hosted by comedian and TV personality Ellie Taylor with guests including singer Myleene Klass, actor Ryan Thomas and healthcare professionals Dr Laura Lenihan and midwife Marie Louise.
Using Zoom, the session allowed parents to interact live with a panel of experts and influencers, who answered questions and tackled taboos in an open and relatable way.
You can read more about it on Campaign here: https://bit.ly/3dpK5VE