Case Study: VERB Brands x Nordelaia

VERB created a brand new website for the new independent boutique hotel, Nordelaia. The website shows a strong emphasis on Nordelaia’s brand values; as well as the unique location and luxury experience it provides for guests.

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01.THE CHALLENGE

To create a brand new site that would provide an exceptional digital experience for desktop and mobile users. The site needed to showcase Nordelaia’s unique location whilst emphasising Nordelaia’s values around sustainability, nature, mindfulness and luxury. 

The website had to be highly responsive to allow users quick and easy access to the integrated booking widget and system.

02.THE SOLUTION

VERB developed a website with a strong artistic identity to illustrate the luxury bespoke interiors of the hotel, from the bedrooms to the spa.

VERB created illustrations that blend into the functional components of the site too. These include image carousels, room banners and a Food & Drinks page.

VERB implemented full bleed hero banners to the main pages of the site with the inclusion of a Book Now CTA to highlight the beauty and individuality of the different room designs, and to ensure that the primarily user journey and objective is always accessible.

03.THE RESULTS

The site scored a 97/100 on Desktop and a 70/100 on Mobile, which is an indicator of a very responsive site and a strong performer.

04.THE BRAND

Nordelaia, is a new independent boutique hotel located in the hills of Alessandria, Italy—the Piedmont wine country—between Milan and Genoa.The 800-year old farmhouse has been turned into a luxury 12-bedroom boutique hotel. It is set within five hectares of arable land, is a destination where heritage, design, comfort and nature blend into an experience to enrich the soul and ease the mind.

VERB Brands

Reaching Affluent & Aspirational Audiences through Data, Search, Creative & Media. VERB is a digital agency that drives strategy, growth, and revenue. The world’s only data-driven, creative media agency for luxury and premium brands. Based in London, Manchester, New York and Shanghai.