Cadbury - Secret Santa

Cadbury has turned its annual pop-up post office, from which people can send a bar of chocolate anonymously to a loved one, into a virtual one in the face of the Covid-19 challenges. The online service will run from 2 to 13 December, and this year will include donations to The Trussell Trust.

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VCCP is an international integrated communications agency, founded in 2002 on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels. We are the challenger agency for challenger brands and transform the fortunes of our clients by challenging and disrupting the categories they operate in.