Celebrating the new business efforts that are the primary driver for growth of any agency business

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These categories recognise and reward the strategies, hard work and effort that goes into building successful new business pipelines, the right opportunities and pitch excellence that enable agencies to grow and thrive.

And for the first time, we have a live creds category where the shortlist will get the opportunity to present their agency to our whole panel of judges in real time.

Agency marketing and new business

Category Title

What the judges will be looking for

Best Agency Credentials



As a business, we see hundreds of agency pitches a year, both in the creds that get presented to us, and in the pitch process we go through with clients.  We’re inviting our Club members to put themselves forwards to enter their creds , with the opportunity for shortlisted agencies to present live to our panel of judges.


This category is free to enter. To be eligible you must be an Oystercatchers Club member and have entered at least one other paid for category



Oystercatchers accelerate commercial growth & ROI for all our clients through world class marketing transformation, leading- edge agency models and selection of world-class agency partners.