Optegra appoints MBA

MBA have been. appointed by Optegra - the eye care specialist with the UK's largest network of 5 star dedicated eye hospitals offering laser eye surgery, lens replacements and cataract treatments.

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MBA have been appointed by Optegra - the eye care specialist with the UK's largest network of 5 star dedicated eye hospitals offering laser eye surgery, lens replacements and cataract treatments.

MBA won the business after a competitive pitch against various agencies.

The new work will launch later this year helping drive leads and appointments for the business across a range of direct and digital channels.

Stephen Maher, CEO of MBA, said ‘This is a phenomenal business and we are so excited to be helping Optegra bring their world class surgeons and treatments to even more people across the UK’.

Baba Awopetu, Strategy & Marketing Director, Optegra, said ‘MBA are proven at delivering results for their clients, we were impressed by their mix of strong strategic and creative thinking and look forward to working with them to drive our business forward’.

MBA

MBA, The Acceleration Agents, exists where “digital and direct interconnect” to help our clients navigate today’s non-linear digital buying ecosystem and accelerate their value and growth. We do this by applying our 6 core principles of joined up data & infrastructure, a connected content framework, Brand ActionTM, creative technology, a culture of sharing, and an ROI focus.

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