Travis Perkins: No more trade wars
Travis Perkins are a leader in the UK’s building materials market, supplying parts and materials to tradespeople across the country. Our goal was to help them grow digital revenue by 60% year on year through paid and organic search.
Since the start of 2018, we’ve delivered a search product that has increased natural search visibility and improved the efficiency (with an increased spend) in PPC.
96% increase in revenue from natural search
27% increase in return on ad spend via PPC, despite spend increasing by 29%