Diversify or Die? Why Telcos Need to Transform to Survive (white paper)
BIO reveals findings of our recent telecom consumer survey and suggests three areas telcos should focus on to meet the changing demands and needs of modern customers.
The growth of 'over the top' services (OTTs) such as Skype and Whatsapp has driven big changes in the telco sector. Our recent consumer survey showed that big telco brands can struggle with the challenge of more CX-led OTTs, and that customers' long-term 'loyalty' to their telecom providers may be more about apathy.
Our brand new telecom white paper explores potential strategies and opportunities for disruption to help telcos keep pace with customers’ rising expectations.