20 Years in the making: Havas & Reckitt on Amplifying Inclusion for a Cleaner, Healthier World
This year marks 20 years of the strategic and creative partnership between Havas and Reckitt, in what has become not just an enduring client – agency marketing arrangement, but a partnership benchmarked in aligned values across marketing and business structure.
At the start of their relationship, Havas handled 4 of Reckitt’s global power brands. Now the agency looks after 14 global brands under the Reckitt corporate brand, a true indicator of a very healthy relationship. Through their shared values of purpose-driven work and making meaningful difference in the lives of their consumers and employees, Havas has stayed true to the holistic philosophy that is integral to Reckitt.