Thirty percent of browsing activity will be non-screen by 2020 forecast marketing evangelist Jeremy Waite (CSO, IBM Watson) – challenged to tackle the topic of innovation and marketing at this year’s Evolve.
We created Evolve to showcase the latest ideas and inspiration that can help marketers drive growth across their companies. This year it was an evening of fast, fierce and, yes, brave presentations – speakers followed a rapid-fire format where focus was key and each presenter had only 20 seconds to talk to each of their 20 slides. The results left both the presenters and audience breathless. Literally.
We had a terrific leadership line-up of people running the gauntlet: Tricia Wilber, CMO, EMEA, The Walt Disney Company; Gurman Hundal, Co-Founder and CEO, MiQ; Andrzej Moyseowicz, Innovation & Data Partner, Freemavens, Be Heard Group; Jeremy Waite, Chief Strategy Officer, IBM and Oystercatchers’ very own CEO, Suki Thompson. Over 200 guests joined us from Centrica, GSK, FT, Channel 4, Huawei, Tesco to Creature, Engine, St Luke’s, Initiative, adam+EveDDB, Y&R and many more.
Our next Oystercatchers Club evening takes place on 11th September – more details to follow shortly.
To read Suki’s insights into the evening, please click here: https://www.linkedin.com/pulse/marketers-can-marry-creativity-technology-make-magic-suki-thompson/