Sarah is Global Client Leader, Head of Shopper & Retail EMEA and a passionate believer in the power of retail and shopper marketing.

She has almost 20 years agency experience running assignments for world-class companies including P&G, GSK, Bacardi, Heineken, Toyota and Microsoft, as well as multiple regional and local accounts.

With a unique ability to understand in-depth clients’ business challenges, Sarah has helped leading international businesses drive success via the development of innovative marketing solutions and structuring of appropriate agency teams and offerings.

Originally from an integrated agency background, Sarah was one of the founding UK Directors of Saatchi & Saatchi X. During her tenure she sat on the UK Management team, EMEA and Global Leadership Teams.

Outside of work, Sarah likes to spend her time with her family and is dab hand at driving a JCB!

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