At our next evening on March 26th, we’ll be looking at Risk and Reward. As Greg Levine observed on our panel on creativity, “I don’t know the key to succeed, but one sure way to fail is to try to please everyone.”
At our next Club we’ll explore :
- How a brand quantifies risk, and balances creative boldness with business sense
- How agencies give clients the confidence to be brave
- How the CMO persuades fellow c-suite of the value of creativity if the Board is risk averse
- Plus look at who is the risk-owner? Client or agency?
Attendance is limited to Oystercatchers Club members and senior client marketers. If you would like more information or would like to attend, please email Simona Coretti.