Giving AI creative license leads to uninspired advertising

Trevor Robinson OBE, founder and ECD of Quiet Storm, discusses the role of technology in advertising and whether you lose something important when artificial intelligence takes the place of human intelligence entirely.

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Quiet Storm

We are a creative agency and production company who look to transform businesses, lives and society through creativity. Creativity born from meaningful and powerful insights and long-lasting strategy. Ideas that can live anywhere and everywhere and have the ability to emotionally connect with people to change the way they think, feel and behave.