Facebook Australia News Ban Fiasco Missed The Mark

The Facebook Australia news ban highlights fundamental and far-reaching misunderstandings and misconceptions when it comes to the often murky world of online media. Facebook and the Australian government have come to an agreement to restore news sharing, albeit a compromised one.

Like Comment

Digitas

Like the unicorn, Digitas is a rare beast, with strategy, technology, data, creativity and media under one roof. We believe in a different approach to designing experiences for brands. The future lies in combining the memorability of brand thinking with the empathy of design thinking. We believe brands should strive to create Total Brand Experience. We create connected experiences through our capabilities in - Experience Consulting, Platforms & Products, Precision Media and CRM, Comms & Content. We have a different way of working to most agencies. Casting is a strategic deliverable and we build multidisciplinary teams fluent in marketing and technology. We have a process for designed collaboration and we solve problems through making.