Why is nobody talking about ethical hardware?

Ostensibly, it’s hard to imagine that the ethical sector needs broadening. It includes everything from vegan foods and groceries, shampoos and shower products, to organic and ‘up-cycled’ clothes, keep-cups and plastic-free toothpaste. On the face of it, it looks like the UK is an ethically engaged country. What I can’t understand then, is why we’re not talking more about the startling lack of ethics involved in our tech’s hardware, and especially, our smartphones.

Atomic London

Published Jan 28, 2019

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Atomic London

We are a modern, independent creative company nestled in the heart of Clerkenwell, London. Many say that in today's multi-channel world it's never been harder for brands to be heard. We we don't agree. We think brands struggle to be heard not because it's too busy, but because their work is too bland. Never Quiet is the philosophy that drives everything we do. We know that by making brands hard to ignore and difficult to forget by getting brand and activation working as one, we can succeed in making their activity twice as effective.