At AdWeek Europe at 3.15pm-4pm on Tues 19th March, on Stage 1, Picturehouse Central, Oystercatchers will be hosting a fantastic discussion.

Chaired by Suki Thompson, the session will feature Rankin and Benny Higgins, two global titans, as they talk creativity, leadership and how they navigate the fast-changing marketing landscape in pursuit of growth.

The marketing industry has been dominated by discussion around data and tech, with automation and AI driving the debate as businesses transform for the digital age. Creativity’s halo slipped and its role as a growth driver has dropped off the C-suite agenda.  Meanwhile, the dynamic creative sector and culture impact our lives, building a healthier and more sustainable society. The economic impact of creativity and culture is widely documented.  But is creativity having to find new ways to sustain itself?  Have the two worlds found allies in one other?

Rankin: Award-winning international photographer, publisher (Hunger, Dazed) film director and founder of The Full Service agency.

Benny Higgins: One of Scotland’s most successful businessmen, head of The Scottish National Investment Bank, chairman of estates, property and energy group Buccleuch, chair of the National Galleries of Scotland and previous chief executive of Tesco Bank.

Suki Thompson: Award-winning marketing influencer, Executive Director Xeim, Centaur Media, Co-Founder and Chair Oystercatchers.

Rankin: Award-winning international photographer, publisher (Hunger, Dazed) film director and founder of The Full Service agency.

Rankin is a British photographer, publisher and film director.  With a portfolio ranging from portraiture to documentary, he has shot The Rolling Stones, David Bowie, Kate Moss, Kendall Jenner and The Queen to name only a few. Fearless behind the lens, his imagery has become engrained in contemporary iconography.

He began his career co-founding the seminal magazine Dazed & Confused with Jefferson Hack, tapping into the consciousness of the 90s and 00s with his intimate approach and playful sense of humour. He has since remained a prevalent force in publishing with AnOther Magazine, the bi-annual Hunger Magazine and over 42 books to his name.

A film fanatic, Rankin soon turned his hand to directing moving image. As both a photographer and director, he has created landmark editorial and advertising campaigns for some of the biggest and most celebrated publications, brands and charities including L’Oreal, Dove, Pantene, Diageo, Women’s Aid, Comic Relief and Oxfam, alongside music videos for the likes of Miley Cyrus, Rita Ora and Kelis.

In 2002, he co-directed his debut feature film, The Lives of Saints, written by Toni Grisoni (Fear and Loathing in Las Vegas). Under the eponymous banner of Rankin Film, Rankin reps a roster of the hottest directing talent working today, creating outstanding work for the worlds of advertising, fashion and music videos.

His affiliation with charities has seen Rankin travel the world, creating powerful campaigns both as a photographer and a director. Having worked with Comic Relief in 2015, he returned in 2017 to create the t-shirts and merchandise for a record-breaking Red Nose Day. His 2017 campaign with Macmillan Cancer Support went viral as people were encouraged to Brave the Shave.

Rankin founded The Full Service; a hybrid creative content agency / production company all under one roof. They are a team of creatives, directors, photographers, strategists, producers and editors who collaborate with brands like Dune, Samsonite, Belstaff, Coco de Mer, Versace, Abarth, French Connection and Rolls Royce to create work that gets people talking.

Benny Higgins: One of Scotland’s most successful businessmen, head of The Scottish National Investment Bank, chairman of estates, property and energy group Buccleuch, chair of the National Galleries of Scotland and previous chief executive of Tesco Bank.

It has just been unveiled that Benny Higgins is taking over from The Duke of Buccleuch as the new executive chairman of estates, property and energy group Buccleuch.

He has also recently been appointed as Strategic Advisor to Nicola Sturgeon to build an investment bank for Scotland and is Chairman of Sistema Scotland which helps children in deprived areas through music.

Previously, Benny was CEO of Tesco Bank and under his leadership, it grew to become one of the most established ‘new’ banks in the UK, serving more than 6 million customers and employing 4,000 people in Edinburgh, Glasgow and Newcastle.

Before that he was CEO of RBS Retail Banking during which time he led the successful integration of NatWest Retail Banking – one of the largest mergers ever undertaken in UK banking and before that he was CEO of the Retail Business of HBOS plc.

Benny began his career at Standard Life where he joined as an actuarial student and became a member of the Standard Life Group Executive. He is a huge poetry fan and is never anywhere without a book under his arm.

 

Suki Thompson: Executive Director Xeim, Centaur Media; Chair Oystercatchers.

 Suki Thompson is an entrepreneur and transformational business leader. She has founded businesses including; Bunker Gin, The Haystack Group and award-winning marketing management consultancy, Oystercatchers.  Suki has been named Entrepreneur of the Year (advertising category) in the 2018 WinTRADE awards – which celebrate game-changing women across corporate structures and small businesses worldwide.

Today Suki is Executive Director, Xeim, which helps clients achieve excellence in marketing through insight, advice and connections via a newly launched platform which brings together Centaur’s marketing brands.

This is in addition to her role as Chair of Oystercatchers where Suki has led change in reshaping the marketing industry – pioneering new marketing model development bringing together traditional marketing, digital, tech and innovation for clients like Sainsbury’s, The Post Office, EY, BA and McDonald’s, among others. For two years running, Oystercatchers has been named a leading UK management consultancy by the Financial Times.

A passionate advocate of accelerating the next generation of industry leaders, Suki mentors for WACL and actively supports Martha Lane Fox’s Tech50 @doteveryone. She also lectures at the Government Forum: Making People Brilliant in the Digital Age, has twice been awarded a Merlin Mentor Award by the Marketing Academy and leads the Centaur Development Board at Centaur Media.

Suki holds an Honorary Doctorate from Coventry University for services to International Business and Entrepreneurship. She is a member of WACL, MGGB and former Chair of Marketing Society. She is a NED at Gateley Plc, an Addidi Angel Investor for Small Businesses and previously she was a trustee of Macmillan and sat on the Steering Committee of the Women’s Equality Party.

For full details of the session, click here