Case Studies

Delving into the work - the thinking behind campaigns and the results they've delivered

Data deep dive: Sadie Sink x Kate Spade

16-year-old actress Sadie Sink’s credits include American Odyssey, Blue Blood and The Americans, but her breakout role occurred in Netflix’s global hit original series - Stranger Things. Sadie plays Maxine ‘Max’ Mayfield and joined the young cast as a regular in Season Two. Sadie’s most extensive and long-term partnership to date has come in the form of Kate Spade New York; who tapped her to become the face of their Spring/Summer 19 campaign in January. But just how well matched are Kate Spade and Sadie Sink?