Peter Cowie

Peter is one of the Founding Partners at Oystercatchers, with nearly 30 years' experience of working in top advertising and marketing agencies.

New business is his metier; he was a founding partner of revolutionary interactive TV service Two-Way TV, and was invited to join the start-up team of Sharepeople.com, which brought share trading to a broader audience and was successfully sold to American Express.

Prior to joining Oystercatchers, Peter spent five years with WPP where he was Managing Director of FITCHLive, a design business specialising in live events for blue chip clients. He was Head of New Business at JWT and has also worked at Brunswick PR, WCRS, AMV BBDO and Ogilvy where he started his career as a postboy.

Peter, who is married with three children, likes to live life to the full. His passions range from rowing to cycling and enjoying his Riad in Marrakech.